Best guaranteed rate
  • Free Access to our Golden SpaFree Access to our Golden Spa
  • Excellent breakfast includedExcellent breakfast included
  • Free online newspapersFree online newspapers
  • Nespresso machine by booking the Luxury Room or higherNespresso machine by booking the Luxury Room or higher
  • Complimentary upgrade (if available)Complimentary upgrade (if available)
  • Early check in (if available)Early check in (if available)
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How to find us


From Santa Maria Novella Station to Hotel Golden Tower on foot:
From Piazza Stazione, turn left onto Piazza dell'Unità Italiana and continue on Via Panzani. Continue along Via Cerretani. Turn right into Via dei Vecchietti. Turn right into Via degli Strozzi until you reach Piazza degli Strozzi on the left. Continue on the square until you reach Via Monalda.

From Santa Maria Novella Station to Hotel Golden Tower by car:
From Piazza Stazione, turn right into Via Santa Caterina, at the traffic light on the left in Via della Scala and continue to Piazza Santa Maria Novella. Turn right into Via dei Fossi and continue to Piazza Goldoni then take the roundabout and take Via della Vigna Nuova. Continue straight on Via Degli Strozzi and the first on the right take Via de Sassetti and right on Via degli Anselmi.

It may happen that the chain is closed, in this case contact us at 055/287860 and we will open.


The Golden Tower Hotel & Spa is settled in Strozzi Square 11R, a pedestrian area, perfect for your relax! Anyhow, our guests can arrive in front of the Hotel also by car.

The entrance to Strozzi Square is by Via degli Anselmi (suggested address for GPS), where Cinema Odeon is. Since the Square is in a pedestrian area, its access is ruled by "pilomat" (mobile bollards). It is active every day (weekdays and holidays) from 0 to 24, except in the time slots from 6 to 9 am.

Access to the square for our guests is permitted, by contacting the green number 800.283060 (also visible on the sign on site), or by contacting the hotel directly at +39 055287860


Airport Florence (
Florence International Airport, Amerigo Vespucci, is about 9.6 kilometers and about 20 minutes drive from the hotel.

Airport Pisa (
Pisa International Airport, Galileo Galilei, is about 100 kilometers and approximately 60 minutes drive from the hotel. The airport is served by the major national and international carriers.

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